Director of Product Marketing

Marketing, Israel
Description

Cyberbit is looking for a director of product marketing! The PMM is one of our most strategic marketing positions. As a product marketing manager, you will be responsible for communicating Cyberbit’s product message to the world and helping us build Cyberbit as a thought leader in the cybersecurity skill development space. You will be instrumental in creating our messaging and positioning and will own the creation of product-centric and thought leadership marketing collateral, assisted by our in-house content writer. You will be an expert in market trends and competitive landscape and will arm our sales team with the message and collateral required to take our product to the market. You will be the hub between the global sales, product, and marketing teams to develop creative sales enablement assets and marketing plans that will maintain Cyberbit’s position as market leaders in the cybersecurity skill development space.

Responsibilities

  • Owning all product-centric marketing content, and sales enablement content, assisted by a content writer.
  • This includes: sales presentations, datasheets, videos, white papers, case studies, webinars, and more (we’d love you to come up with more ideas – and BTW we did not launch our podcast yet...).
  • Developing and leading product launch campaigns.
  • Leading AR (that would be analyst relations, not augmented reality)
  • Developing competitive analysis collateral and battlecards based on your research.
  • Developing website messaging.
  • Delivering presentations and webinars in events.
  • Supporting our product team in defining product messaging and copy, and aligning it with our positioning.
  • Occasionally leading sales calls and sales processes (we all do – this makes us better marketers)
Requirements

We’d love to talk to you if you are:

  • At least 2 years in product marketing or product management in a B2B tech company (cyber experience is not a must).
  • Or – experienced in a technical cyber security role and want to make the transition to marketing.
  • A proven storyteller, who can tell a technical story in an engaging way - customers actually want to hear more from you!
  • A person who understands and loves tech and would talk about it all day if you’ll just have the opportunity.
  • Capable of simplifying a complex story into one slide.
  • Capable of communicating in both written and graphical formats (no worries, you’ll have a designer to work with)
  • A native English speaker
  • One that can execute hands-on, get stuff done, so you can align with our energetic marketing team

Why You'll Love Working With Us

Cyberbit is a place for passionate innovators, builders and doers who are looking to take part in the development of a disruptive solution and keep our world safer from cyber-attacks, using the most advanced technologies and tools. We know that achieving a critical mission such as ours requires incredible talent, which is why you will be working alongside inspiring tech leaders who are all in for teamwork! As a team member, you can expect to make a difference through your work by helping us achieve our goal to ensure the world’s networks are secure. We support one another with kindness, near or far. We are committed to being attentive to the needs of our peers and colleagues by showing generosity with our time and knowledge.