Content Marketing Writer

Marketing, United States
Description

Do you thrive on working in a dynamic environment and are passionate about cybersecurity? Can you create compelling copy that leaves a lasting impression, and distill complex ideas and technology into digestible and engaging marketing material?

We are seeking a creative and motivated Content Marketing Writer with a specialization in cybersecurity. The ideal candidate will be a skilled multi-tasker, comfortable handling a variety of responsibilities and tasks. They will have a passion for storytelling, engaging audiences through creative approaches, and have an aptitude for technology. They will be responsible for creating memorable, compelling copy across various formats and channels.

If this sounds like you, come join our winning team. Cyberbit is a fast-growing leader in the cybersecurity skills and training platforms market. Come and be part of our success.

Responsibilities:

Market Intelligence:

  • Understanding the needs and pain points of the target audience
  • Identifying trends and staying updated on cybersecurity events and developments

Content Planning and Creation:

  • Collaborate with cross-functional teams to identify content and campaigns that will educate and engage the target audience.
  • Produce creative and memorable content across various formats and channels. This includes attention-grabbing short-form copy for adverts, social media, and event banners, as well as video scripts, blog posts, case studies, webinars, and website copy.

Copywriting:

  • Translate complex cybersecurity concepts and technical information into accessible and compelling content.
  • Craft engaging content that captures the attention of our audience, improves brand awareness, and highlights our competitive differentiators.

Content Promotion & Optimization:

  • Leverage social media platforms, email marketing, and other channels to promote content.
  • Ensure that the content is relevant and answers the needs, requirements, and interests of our target audience.
  • Work with our Demand Generation Specialist to understand the effectiveness and impact of assets produced and optimize accordingly.
Requirements
  • A background in cybersecurity.
  • 3+ years of content marketing experience, or in a similar role, in a B2B tech company.
  • A broad skill-set with the ability to easily switch between functions.
  • A passion for creating original, engaging, and educational content.
  • Creativity and experience in writing compelling short-form copy for social, emails, and videos.
  • Organized, self-motivated and data-driven.
  • English mother-tongue-level - must.

Why You'll Love Working With Us

Cyberbit is a place for passionate innovators, builders and doers who are looking to take part in the development of a disruptive solution and keep our world safer from cyber-attacks, using the most advanced technologies and tools. We know that achieving a critical mission such as ours requires incredible talent, which is why you will be working alongside inspiring tech leaders who are all in for teamwork! As a team member, you can expect to make a difference through your work by helping us achieve our goal to ensure the world’s networks are secure. We support one another with kindness, near or far. We are committed to being attentive to the needs of our peers and colleagues by showing generosity with our time and knowledge.